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The Importance of Online Directories & SEO

Updated: Oct 29, 2021

Get Found Locally - Listings and Local SEO

We've been talking a lot lately about how to boost your website's rank in search engines. In our last post, How Much Does SEO Cost, we touched on listing services. Listing services are a great way to get your company's name out there and it's especially beneficial for local SEO.

<insert photo of the yellow pages or a phone book>

Times have changed so much that this was our stock option for "yellow pages."

Here's an example of a directory listing:

Shoutouts Work Too

Other than directory listings, getting awards or accreditations is another great way to get your name out there. There is a little overlap in the categories, but here are a few we want to show off:

Specialty Directories to Boost SEO

There are so many directories out there that while it is still important to cover the big ones (to which we will provide a list), it's really helpful to get listed in specialty directories. Here are some examples that we found for our own business:

The Must Have Listings

Every business should be listed in these top general business directories:

  • Google

  • Facebook

  • Yahoo!

  • Bing

  • Instagram

  • Twitter

  • LinkedIn

Here's a list of the Top 100 Online Business Directories (2020), which includes directories like Zillow for real estate and The Knot for wedding related companies.

Some of last years Bests, Tops, and Partnerships:

Build Your Profile: Listing Builder

Establish accurate business listings and rank higher in search engine results. We can help you quickly establish accurate business information on Google My Business, Facebook, Instagram, and Twitter for no additional charge.

Get Out There: Listing Distribution

Once we build your accurate and complete listing, it's time to distribute it. We take care of submitting your business information to the main data aggregators - Neustar/ Localeze, Foursquare, Factual, and Data Axle - on an ongoing basis. This is important because you stay on top of creating accurate listings your customers can count on. Aggregators share your information with a network of directories that power search engines, navigation systems, voice search, mobile apps, and more.

Stay Accurate: Listing Sync

With the use of online search growing at a rapid pace, it’s more important than ever to ensure your business listings are present, accurate, and protected from unwanted changes. With our Listing Sync service, you can instantly create and update listings across an established network of sites. Better yet, it keeps your information protected from third-party changes—putting you in control of your online brand.

We provide you a dashboard to view all of the elements of your listing.

Ready to standout and work with a top-service agency? Complete listing services start as low as $36/month.

Call us or email us:


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